Benin, Edo – As part of its commitment to nurturing young talents, the Edo State Government, led by Sen. Monday Okpebholo, has called on youth in the State to leverage the social media space for positive outcomes.

The Coordinator, Office of the First Lady, Edesili Okpebholo Anani, made the call at the Phinix talk show, themed, “Content Creation and Social Media Monetization,” which held at the Victor Uwaifo Creative Hub in Benin City.

Mrs. Anani appreciated the organizer of the event, Debbie Uche, popularly referred to as Phinix, for her patriotic acts of giving back to society. “I want to say thank you for having me here. It is an honour to be in the midst of your people. I always say the youth of today are the leaders of tomorrow. I want to thank Phinix for putting this together. It goes to show that we actually have young people that have the interest of the nation at heart,” She stated.

She emphasized the benefits of utilizing social media platforms for financial growth, citing the success story of popular social media influencer, “Aproko Doctor,” whom she said, began his content creation journey as an undergraduate.

“We know that social media is a business. It is global. Everybody is on maybe Instagram, Twitter, Snapchat, Tiktok, Facebook. A lot of people can make money from this. You see young people putting out contents and making money from it. The idea is that you use what you have to make money. The richest men today are entrepreneurs and if you see anybody that is a billionaire that is in Government, is a thief most likely. So, entrepreneurs are the richest people today. And social media have given us the opportunity to make that money,” Mrs. Anani submitted.